Understanding SEO – Xeplin Development

Understanding Search Types for SEO

March 16, 2021 SEO

Everyone uses search engines for everything now. Finding a local business. Researching a holiday destination. Figuring out how to fix something in the house. And it’s tempting to think of all ‘search’ as the same. But it’s not quite that simple, and for those businesses that truly understand search, their…

Understanding the ‘Plumbing’ of SEO – How it Works

October 14, 2020 SEO

There are a lot of things in the world that we don’t fully understand, but that need to work so that our lives can go on. Things like Wi-Fi and the reliable supply of water and electricity are just a few examples of goods and services that only a small…

Understanding the Language of SEO

May 3, 2020 Business SEO

Have you ever been to a doctor or spoken to a tradesperson who just talks in jargon? That habit can lead to poor communication, as well as leaving you feeling like you don’t understand what the expert is saying or what they are advising. It’s the same in search engine…